Strategy Courses

1- Mastering the Art of Strategy Execution

An excellent strategy puts companies on the competitive map, but its strong execution that keeps them there. The implementation of the great strategies that we prepared is the ultimate goal of our work. For this reason, we have prepared a special workshop on how to implement successful strategies in the digital age, organized within companies wishing to implement their strategies, regardless of who attended those strategies.

This workshop will discuss the following topics:

A- Introduction

  1. The phenomenon of failure in implementing designs
  2. Implementing the strategy is similar to flying a kite.
  3. Factors Contributing to the Gap

B- In-house Strategic Foundation Includes

  1. Organizational Culture
  2. Strategy Tracking Policies

C- Strategy Implementation Guiding Principles

  1. Acknowledge That Strategy Delivery Is Just As Important As Strategy Design.
  2. Accept That You Are Accountable For Delivering The Strategy You Design.
  3. Dedicate and mobilize the right resources.
  4. Leveraged insights on customers and competitors
  5. Be bold, stay focused, and keep it as simple as possible.
  6. Promote team engagement and effective cross-business cooperation
  7. Demonstrate bias towards decision-making, and own the decisions you make
  8. Check ongoing initiatives before committing to new ones.
  9. Develop robust plans, but allow for missteps. Fail fast to learn fast
  10. Celebrate success and recognize those who have done good work

D- Case Studies

2- Artificial Intelligence in Social Selling

Why Do we need to change

Artificial intelligence (AI) has revolutionized “Social Selling” and has become an essential tool for businesses looking to increase efficiency, improve customer experience, and drive growth. With the rise of AI Tools such as ChatGPT, which has radically changed the way we think about content creation…

A complete guide on how to use AI tools and ChatGPT in marketing

Understanding the AI for Marketing:
AI marketing tools | AI for branding | AI for content marketing | AI for design | AI for paid social media | AI for paid search | AI for social media marketing | AI for email marketing | AI for SEO marketing | AI for website management | AI for marketing insights.

Understanding Social Selling

Definition and key principles of social selling & Benefits and importance of social selling in the digital age.

Building a Strong Personal Brand

Cultivating a professional online presence and leveraging personal branding for social selling success.

Social selling on LinkedIn

How to find, connect, and build relationships with leads and prospects in hopes of driving sales on LinkedIn.

Social selling on Instagram and Facebook

How to optimize your Instagram account for social selling.

Tiktok’s The Future of Social Selling

Video selling has contributed massively to this average spend, with 78% of marketing professionals feeling that videos have directly increased their product sales. As a result, livestream shopping, which includes live demonstrations and real-time interactions with customers, is becoming a popular trend.

How to Develop Buyer-Centric Profiles

Identifying the most effective social media channels for Social Selling:
– LinkedIn for business
– Facebook for business
– Instagram for business
– TikTok for business

Strategies for Integrating AI in Social Selling

Artificial intelligence (AI) has revolutionized “Social Selling” and has become an essential tool for businesses looking to increase efficiency, improve customer experience, and drive growth. With the rise of AI Tools such as ChatGPT, which has radically changed the way we think about content creation…

Social Listening and Engagement

Monitoring online conversations, identifying prospects, and engaging with potential clients in a meaningful way.

Leveraging Social Media Analytics

Measuring the success of your social selling efforts, setting goals, and optimizing your approach based on data-driven insights.

Social Selling Tools and Technology

 Exploring the top tools and software solutions for streamlining your social selling workflow and improving efficiency.

Collaboration and Teamwork

Integrating social selling into your organization’s sales process and fostering a collaborative approach among team members.

These workshops are designed to accommodate your busy lifestyle while ensuring an intensive and productive learning journey. Reserve your spot now and take advantage of the cost-effective options available for attending with friends or colleagues (up to three attendees only per session at our offices). Embark on a transformative educational experience like no other!

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