Your Digital Marketing Strategy
“Will Rogers” once said, if advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn’t have to advertise them.
A very profound observation, especially in the digital age, where it’s so much easier to talk about a product, while the priority is for preparing an innovative digital marketing strategy that can create and develop sustainable competitive advantages for your products and then keep to the technological tools and word of mouth to advertise the good job you did.
We help you develop and execute strategy* for the digital age.
We offer a unique marketing formula that helped more than 1,200 companies around across all geographies and sectors develop and execute winning strategies, based on our TACTICS® planning model that identifies the opportunities and threats digital transformation will bring to your industry and aid you achieve sustained, profitable growth.
*Merging between business, functional, and operating strategy all in one project.
What we bring to your company?
Information: The data and analyses that take your current situation, capabilities, industry, market position and make sense of it.
Expertise: An experienced operator’s perspective on any strategic problem you are faced and the different ways that it can be solved.
Insight: The rigorous, analytical application of expertise to come up with insights that will help your company succeed.
Execution: The road map to choosing and implementing the changes to be made.
Why would we hire a consultant when were paid to develop strategy?
Despite titles, and despite senior managers’ claims that strategy is their purview, remember that virtually no one in senior management or executive ranks was trained to be a strategist.
That’s a fact, it’s not as if elevation to a certain office creates strategic DNA
What Does Our Clients Say About Us?
MOST POPULAR QUESTION
Pricing digital marketing services, especially strategy, is always a delicate subject since it’s important that agencies are attractive to customers, but they still need to be profitable.
Digital marketing strategy cost can vary between $5,000 up to $40,000 based on several categories. So keep in mind that getting a fixed price for such a service is hard, therefore we will reveal for you the main factors that agencies take into consideration when pricing a strategy.
Let’s get started!
1. Time Spent: Some digital marketing agencies calculate the time put in preparing the strategy as the main pricing factor that they even charge their clients on the number of meetings/calls done to finalize this strategy. Once searching for an agency to handle your digital marketing strategy always ask if they will charge you per hour or for the whole project.
2. Industry: The type, size, and complexity of the client’s industry are aspects that agencies take into consideration when setting a price for a strategy, since the more complex the industry is, the more staff members, time, research and effort are needed to finalize an effective strategy. So always keep in mind this point when asking for a strategy quotation.
3. What is included: A digital marketing strategy can be summarized as a one-pager or a well-detailed strategy. What does this strategy include will specify the price, whether it is a brief about the competitors, a study about the industry, introduction to the target audience or a detailed strategy that visualizes for the client the road map step by step toward success. When asking for a digital marketing strategy proposal, also ask for the points this strategy will cover, then you can have a better evaluation of the price compared to the outcome.
4. Perceived value: This is where a lot of subjectivity comes in when setting a price for a service. Digital marketing agencies add to their pricing mix the value and proposed ROI their strategy will add to the client’s business. A cost-effective strategy is that drives value to your business, not which saves your budget. This point is hard for you to assess before implementing the strategy and evaluating the ROI, but you can get outlooks according to the agency’s history and reputation.
Digital marketing strategy is a long-term investment and is a complex equation other than just setting up your objectives and timeline. We at Right Service provide our clients with a complete digital marketing strategy based on our formula of success the “4T’s of Digital Marketing Operations” at a competitive price, mentioned below, matching the tough economic situation in the Middle East.
Right Service CEO Talking About TACTICS Planning Model
Watch Joe Ghantous, CEO at Right Service during his online session that was live on May 26, 2021 while answering the question about the role that “Right Service” is playing today in preparing and implementing strategies for businesses
Marketing Strategy Packages
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Get an idea of what our strategies could look like